Nor is it a case that asshole behavior triggers evo-psych mating instincts in women.
In fact, behavior is much more successful as a mating strategy – prosocial behavior benefits the group overall.
Of course for this to work, one has to ignore that what works as a fantasy isn’t necessarily something you would want to do in the real world.
Horror movie fans aren’t secretly hoping to be eviscerated by Jason or impregnated by a face-hugger after all.
The nice guy nice guy doesn’t get a chance because, frankly, he never gets in the game in the first place. One of the most famous studies on the appeal of men with high levels of narcissism, psychopathy and Machiavellianism focused on the halo effect – the way that one’s appearance affects how others perceive you.